Automotive Social Media Packages Introduced at TK Carsites
For years, we've been deeply involved with social media, using it to enhance the traffic and search engine optimization of car dealers across the country. With the "boom" reaching a tipping point in automotive social media, we are seeing more and more packages popping up that are, without getting too insulting, limited and ineffective.
TK Carsites is entering the game of Automotive Social Media. While we've been deeply embedded for years, it wasn't until now that we started offering social media packages directly to dealers. As with most emerging technologies, there will be those who jump in quickly and those who do it right. It is rare for those who jump on the bandwagon quickly.
Over then next several weeks, TK Carsites will be displaying our new automotive social media packages on various websites across the Web 2.0 sphere. The idea is that if we are going to sell a social media package, we should utilize our social media skills to market it. You won't see any pay-per-click marketing, banner ads, display ads, or any other form of "traditional" Internet marketing. We are taking this viral. We are using the same package that we are offering to our dealers to get the word out.
This blog post is the first of many. Blogging is one of the best ways to get a complex message out and falls well within the confines of social media marketing, so it's the perfect launching point. Rather than have a traditional contact form here, I'm simply going to leave my email. If you are interested in learning more about it, feel free to contact me -- all of my information can be found here: JD Rucker.
Now, a little about us. We claim to be the experts in social media because we've been doing it for a long time. Here are some examples from a survey done last month on where the different website vendors currently stand in their own social media:
Cobalt, BZ Results and ReyRey:
- http://twitter.com/cobaltmarketing
- http://twitter.com/bzresults - Banned
- http://twitter.com/reyrey
- Nothing found on Facebook for any of them
DealerOn:
- Twitter - Couldn't find
- http://www.facebook.com/pages/DealerOn-Inc/101876921115
ClickMotive:
Dealer.com:
Dealerskins:
TK Carsites:
If you don't feel like clicking on all of the links, here is the breakdown. On Twitter, it isn't close. TK is approaching 19,000 fans. Nobody else is over 1000. On Facebook, Dealer.com and TK Carsites are the only ones who seem to be engaging their communities with over 200 fans. Across social media, only Dealer and TK seem to be truly taking social media seriously in their own marketing efforts.
I head up the social media division at TK Carsites. On Twitter, I have 77,000+ fans. On Facebook, I have 2,500+ fans.
On the social news site Digg.com, I am in the top 50 worldwide and will be speaking about social media at upcoming social media conventions. As the video details, I was at BlogWorldExpo in Las Vegas. Scott Monty from Ford and I were the only automotive representatives to sit on panels.
This is not an attempt to brag or boost my own ego. It's important for people to understand that social media is not something that works without experience and a properly laid-out plan. The package that we have put together at TK Carsites appeals to both the "now" and the future of social media in a way that only those deeply embedded would truly understand.
More information is coming, but again I encourage you to contact me if you're ready to get started.
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Read more about Automotive SEO on this blog.
